Snapchat vs Instagram Stories

Snapchat Stories vs. Instagram Stories

Things which are better about Snapchat Stories!

1. Filters! While filters are not at all necessary for the sharing of information, they make people kick back and not take things too seriously. It makes it easier for those who are nervous about talking to their camera to cover their face with some funny filter. Because, yes, the filters are VERY good.

2. It feels more intimate. Because you have to actively add someone’s exact username to follow them on Snapchat, these are people you want to be following and not people that you found by “exploring” or people you added just cause you met them once at a party. Because of the intention behind these “follows”, you’re probably following less people here than on Instagram. And, these are people that you want to know more about. Those that follow you here may be a smaller number than on Instagram, but they are the ones who really want to see more of the real you.

3. Ability to send stories directly to someone. Well, I actually use the messaging part of Snapchat where you can send a snap ONLY to a certain person (it’s like the text messaging part of it), but this was the original intent of Snapchat and a feature that it still has over its new competitor.

4. Thumbnails preview someone’s story. When you’re viewing your feed of recent stories, the thumbnail shown gives an indication of their last snap. It’s a very small detail but I do like this ability to be able to know what I’m about to watch.

Things which are better about Instagram Stories!

1. One less app to visit! While we have really been loving Snapchat lately,We can’t say that we want one more thing to add to the social media cocktail that we consume and serve up on a daily basis.

2. Your current Instagram audience gets to see another side of you. A bit in contrast to the intimacy mentioned above about Snapchat, We find that people want to actually see more of the unedited side of people and brands on Instagram but don’t either use Snapchat or forget to add them (since it’s not an easy process to find people there). This gives you the chance to see their other side easily and it might actually help people (including myself) edit down who they follow.

3. Forward/Back controls when viewing stories. There are so many times we have viewed someone’s Snapchat story only to want to go back to something that we wanted to see again or screenshot. The “tap on right side of screen” to go forward and “tap on left side of screen” to go back thing is super useful.

4. You can see someone’s “trailer”. If you visit someone’s profile (either for the first time or to check up on their posts) and you can see their most recent story when their profile photo is outlined in color. It’s a fun way to see what new people to your feed are up to or use it as a way to decide if you want to follow along.

5. Easier to direct message. We all like that when there is a direct message stream, you can read the conversation beyond just the 24 hours. Sometimes you see messages in Snapchat too late or you didn’t get to read it and it just disappears and then you have no idea the context of what was last said.

Similarities between Instagram Stories and Snapchat Stories!

Shooting a Story
Snapchat’s app launches on the camera screen so shooting a new photo or video for your story is as simple as pushing one button.
On Instagram, you can access the camera for Stories by swiping from the left from your main feed or by tapping the plus sign in the top left corner of the app. Both apps also allow you to add videos up to 10 seconds long.

Browsing Stories
Interestingly (and perhaps wisely), Instagram chose to put its Stories front and center. All Stories appear at the top of your main feed in order of which friends are closest to you, as determined by an algorithm.


Snapchat’s Stories, on the other hand, are ranked chronologically, with the most recently updated at the top.
Doodles and emoji
Instagram’s drawing tools are more advanced than Snapchat’s. While Snapchat uses a slider tool to pick colors, Instagram lays out all the colors side by side. There’s also a handy tool for changing  the pen size on the far left.


Instagram also offers three different pen tools. There’s a pen, marker and one called neon (far right).

As far as emoji, Snapchat’s offerings are a little more flexible. Instagram right now only allows you to add emoji via the text bar while Snapchat lets you add emoji anywhere on your image (you can even attach emoji to specific parts of your videos).
Sending old photos
Both Snapchat and Instagram allow you share old photos to your story but do so in different ways. Instagram only allows you to share photos taken within the last 24 hours while Snapchat allows you to share anything saved to Memories.

The key difference: Instagram only lets you share Camera Roll photos from the last 24 hours. 

Both apps also allow you to start a conversation from a friend’s story. On Snapchat, tap “chat” or swipe up on a story to start a conversation, while on Instagram you tap “send a message” or … swipe up.

Who can see them?
Snapchat and Instagram have pretty similar privacy settings available for Stories. On Snapchat, you choices are everyone or just your friends, while on Instagram, Stories maintain the same privacy settings as your main feed (if your feed is public than anyone can watch; if it’s private, only your followers can).

In both cases, though, you can hide your story from specific contacts.